Posts Tagged ‘department of economic development’

Golf Nebraska Campaign in Full Swing

Thursday, July 14th, 2011

Golf Nebraska Campaign in Full Swing

 

LINCOLN, NEB. (July 12, 2011) — Nebraskans know their state is home to great golf courses. The Golf Nebraska campaign is taking that message beyond the state’s boundaries to attract more golfers from around the region to play — and stay — in Nebraska. It’s a project of the Nebraska Department of Economic Development’s Travel and Tourism Division.

 

“Nebraska is among Golf Digest’s top 10 golf states,” said Christian Hornbaker, director of the Travel and Tourism Division. “And golf is already a $260 million business in Nebraska. We want to grow that part of our state’s economy by attracting more visitors to play our outstanding and affordable public and semiprivate courses.”

 

Television commercials and website advertising are targeting golfers in surrounding states, encouraging them to “Get Driving” to Nebraska for a golf vacation. The campaign also includes emails sent to golfers throughout the region and an expanded Web page at VisitNebraska.gov/golf. A mobile Web page includes a list of courses and possible trip itineraries at VisitNebraska.gov/golfers.

 

Social media sites also offer golfers new ways to learn about Nebraska golf courses and engage other golfers. GolfNebraskaBlog.com provides course reviews through the eyes of avid golfers who share their impressions of the courses they play and the people they meet. Blog postings with photos and videos will be added throughout the summer.

 

The GolfNebraska Facebook page is a place to connect with golfers who play Nebraska courses or want to travel to Nebraska for a golf getaway. Visitors will find news, photos and videos about Nebraska golf at facebook.com/GolfNebraska. Anyone who plays Nebraska courses or is considering a golf trip to the state is welcome to share their thoughts, experiences and questions about golf in Nebraska.

 

Nebraska has more than 200 public and semiprivate golf courses. Several have been recognized by national golf publications for their design, scenery and value.

Fighting the impact of flooding on tourism in Nebraska

Thursday, July 14th, 2011

Fighting the impact of flooding on tourism
Whitepaper will help you reach out to travelers, media

LINCOLN, NEB. (July 12, 2011)—Communities, attractions, businesses and outfitters across the state are being affected by flooding and the perception of flooding. In some cases, the rumors are worse than the actual flooding.

 

The Department of Economic Development’s Travel and Tourism Division is getting the word out that Nebraska is accessible, safe and open. We are working with the Omaha World-Herald on a series of stories featuring attractions and events in communities impacted by flooding, and we are working with state, regional and national news outlets to re-enforce the message that Nebraska is “open for business.”

 

The Division is using its social networking sites to tell travelers about all the great things there are to do here and how few have been closed because of flooding.

 

We also want to give you the resources you need to proactively communicate with travelers through relevant media outlets. To assist you in this effort, we have written a whitepaper on “Three Ways to Effectively Promote Your Tourism Business This Season.” It outlines three easy-to-implement strategies for effectively communicating with travelers and the media during times of crisis. You can download it here: http://industry.visitnebraska.org/pdfs/Three_Ways.pdf.

Together, we can work to turn this potentially negative situation into a positive opportunity for growth.

 

Lincoln Welcomes Nebraska Travel & Tourism Conference

Saturday, September 4th, 2010

Lincoln Welcomes Nebraska Travel & Tourism Conference

Oct. 12-14 event will explore state’s third largest industry

LINCOLN, NEB. (Sept. 3, 2010)—The Nebraska Department of Economic Development’s Travel and Tourism Division invites the state’s travel industry to attend its annual Travel and Tourism Conference. This year, Lincoln is “Rollin’ Out the Red & White Carpet” for the Oct. 12-14 conference at The Cornhusker, a Marriott Hotel, 333 S. 13th St.

Tourism is Nebraska’s third largest earner of revenue from outside the state after agriculture and manufacturing.

In challenging economic times, promoting and increasing travel and tourism is a proven way to boost the economy as travelers come here and spend money on attractions, hotels, restaurants and other necessities. The annual travel conference educates members of the Nebraska tourism industry on how to grow their businesses and how to put Nebraska at the forefront of travelers’ minds.

Attendees at this year’s conference can discover social media strategies, explore green tourism opportunities and pick up tips for working with their senator.

The conference also includes educational workshops, general sessions and networking opportunities, as well as travel industry exhibitor booths displaying essential new products. Attendees can also participate in the Nebraska Travel Association’s Silent Auction, a fundraiser that will benefit tourism activities throughout Nebraska.

The Nebraska Travel & Tourism Conference wraps up with an awards ceremony recognizing outstanding achievements in tourism in 2010.

Check out the conference agenda or register online now at http://VisitNebraska.gov/tcregistration. A special conference hotel rate is available only until Sept. 24, so book your lodging reservation early.
Book your stay at a local B&B!



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