Posts Tagged ‘packages’

From the Press Room

Friday, September 2nd, 2011

From the Press Room

The media loves the B&B story and the value and experience that inns offer. We continue to garner coverage in newspapers, newsletters, websites, and blogs for a variety of reasons. From Civil War reenacting to Pet-Friendly Getaways, BnBFinder inns repeatedly appear in the press. There are plenty of possibilities still in the pipeline, especially with the early outreach to magazines and other publications, so make sure to upload your packages and specials. We always reference these packages for media queries and stories to pitch to the press. Here’s what we’re focusing on next:

Seasons Change. We know many of you are or will be fully booked for Fall Foliage but the key to getting press pickup is to get the word out when the media is listening. Potential guests cut out articles and save links for future getaways, and there may still be opportunities for midweek or last-minute reservations during foliage season. Log in and update your packages under ‘Fall Specials’ because these articles always get saved and stored away!

Pink ribbon, Breast Cancer Awareness
Pink ribbon for Breast Cancer Awareness Month

Think Pink. October is Breast Cancer Awareness Month and we have created a new specials category called ‘Find a Cure: Survivors are Special’ to recognize your efforts in acknowledging those affected by this disease. Do you make a special donation to cancer research during the month of October, or maybe year round? Do you offer special pampering for survivors or those battling any form of cancer? Post your packages by logging in to your account and select the ‘Specials’ link. Click ‘add’ and add your package under ‘Find a Cure: Survivors are Special’ tab. These packages will be heavily promoted during the month of October and the rest of the year, so log in and let us know about your efforts.

A Haunted Hideway. If you’re planning a spooky special for your guests we want to know about it! Many media outlets are looking for inns offering packages meant to send chills up the spine. Log in and upload your specials under ‘Ghoulish Getaways’. Also, make sure your inn is listed as a ‘Haunted B&B’ by logging in, clicking on ‘Inn Information’ then ‘Accommodations’ and choosing ‘Haunted B&B’.

Remembering Those Who Protect and Serve. We’re already seeing media queries about Veteran’s Day and efforts to honor and recognize those who have served in uniform. Log in and upload your specials under ‘Saluting Our Heroes’. We’ll be including B&Bs for Vets in our media outreach, so if you’re participating in the Better Way to Stay B&Bs for Vets promotion add your offer here. Once you are booked you can easily remove it so you no longer receive calls.

Feeling Festive. Although we’re welcoming in fall, the media is thinking winter and the holidays. Leading a sleigh ride over the river and through the woods or roasting chestnuts by an open fire? How about dressing your inn up in its festive best? Log in to post these winter wonderland activities under ‘Holiday Bed & Breakfast Specials’ and ‘Holiday Bed & Breakfast Tours’, and don’t forget to add a ‘Winter Fun’ package too.

And remember, a picture speaks 1,000 words, especially one that is 300dpi or higher! We’re always looking for great photos of your inns, rooms and recipes so email high resolution photos, especially winter and holiday photos to press@bnbfinder.com.

Help us to promote your inn by taking a few minutes to utilize our extensive PR efforts. Need help? Call us at (888) 547-8226. The call and assistance are included in your listing.

Calling All Bloggers!

Wednesday, March 30th, 2011

Calling All Bloggers!

We want to give you, the experts, a chance to showcase your inn and area in timely blog articles. Think current and in the news. For example, gas prices. Do you have ideas for a gas free vacation (or one that’s light on gas?) Are you less than a one tank round-trip from a major city? Is your inn a destination in itself? Want to stay away from talking about gas prices, what about an article on an event in your area featuring your inn as the place to stay? Is your inn environmentally friendly? Write an Earth Day article. Click “read more” for guidelines and suggestions and write away. We’ll post as many as we can on our blog and if yours is selected, we’ll credit you.

Here is a template to use when writing this blog to make sure you get your message across:

Title – Please do not include your inn name. Title should be catchy and keywords are good.

Body Suggestions

  1. Establish what type of getaway it is:
    • Car-Free
    • One Tank Trip
    • Environmentally Friendly
    • Staycation
    • Anything else of value or interest
  2. Where is this vacation to; describe the area and the experience. Be sure to include:
    • Local attractions accessible without a car, or a very short drives away
    • Activities
    • Famous landmarks
    • Anything unique
  3. How to include your inn (Where to stay on this trip)
    • Talk about your Inn
    • You know this part, but try to include anything else you’re doing in support of the topic
  4. Conclusion
    • Here’s where you reconnect to your first paragraph, reaffirming the type of vacation it is and why it’s so cool!
    • For further information direct readers to find additional inns or getaways on BnBFinder (we can add this for you)

When discussing your inn, you do not have to offer a discount. Sometimes packages are more interesting when they show added value and give compelling reasons to stay at your inn. Please don’t just copy and paste an article that you’ve used somewhere else, according to Google duplicate content is harmful to search results, which is something nobody wants. Lastly, write a sentence about yourself that we can include in the byline. Here’s an example:

This blog was contributed by Mary Catherine Gallagher, the innkeeper at the Superstar Bed and Breakfast and Lemming Ranch. In her spare time, Mary Catherine trains lions!1

Celebrate Valentine’s Day at a Nebraska B&B

Monday, February 8th, 2010

Still looking for a way to celebrate Valentine’s Day?  Have you ever thought of a bed and breakfast getaway?  Take a look at the specials and packages available across the state and find one that fits your idea for romance and do something special for your sweetheart!  Some packages let you celebrate all month long!



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